The Church and State Lost Inhibitions wine bottle labels (“namaste bitches”, “this is effing epic”, “chill the f*ck out”) were popping up all over social media right before April 1st, so naturally we assumed that the foul-mouthed labels were just an (impressively elaborate) April Fools Day prank. Given the timing, and the fact that we had never heard of Church and State’s new series, we weren’t convinced that the sassy bottles were real…until we physically found some in a wine store, acquired some in exchange for legal tender, and then successfully consumed the wine inside. We are fully aware of our irrational paranoia, but can now confirm that the bottles DO contain real wine, and the wine is f*cking delicious. Put that effing review on a muthafckin bottle!
This 2014 inaugural vintage of Lost Inhibitions wine consists of a red blend (Merlot, Cab Franc, Malbec, Petition Verdot) and white blend (Viognier, Riesling, Gewürztraminer, Chardonnay, Sauvignon Blanc), both retailing at/just below the $20 range.
Church and State says about its red blend: “It has been carefully crafted to be a big, rich wine with intense fruit flavours, soft tannins and velvety mouthfeel. The goal was to produce a wine that offers immense drinking pleasure early in its life, but that also carries enough structure to allow for cellaring into the medium term”, and it’s white: “On the palate, the wine is full, rich, and explosive, with intense floral and citrus notes in addition white peach, apricot, nectarine. The potent aromatics and rich texture make this wine truly memorable. It is perfect for spicy Asian food, west coast cuisine, and patio sipping on a warm, sunny day”.
These two blends are typical Church and State high quality, but without the traditionally safe packaging. We can be suckers for marketing and these novelty bottles are our new faves: both a conversation starter and full of delicious, drinkable wine. With over 100 labels, you can find the perfect bottle for any occasion or recipient, for instance: for the friend who is overzealous on social media (“hashtag this muthaf*cker”, “you’d better delete that” ) or for your crush (“I’d shave my legs for you”, “stay for breakfast”), or for the party host (“we should do this more often”, “surrounded by idiots”), or for the new mother (“absofrigginlutely perfect”, “I earned this”), or for your date night (“honey I’m home”, “be naked when I get home”)…we could do this forever (but then you’d be all, “I love it when you shut up”, or “I wish I had more middle fingers”), so we will end this here. But, do yourself a favor this month, and pick up a bottle. You’ll f*cking love it. No foolin.